REIMAGINING INTEGRATED DRUG MANAGEMENT
With Prime Therapeutics (Prime), you have a true partner who is committed to better, more affordable care as you are. We’re focusing all of our energy and knowledge on enabling the right care for each person with the right medicine, at the right time and place.
Prime and Magellan Rx
Joining forces for a brighter future
Prime has acquired Magellan Rx Management, further integrating pharmacy and expertise and creating an opportunity to transform the industry by driving affordability and integrating whole-person care to enhance patient, provider and customer experiences.
Integrated drug management
Collaboration
An integrated approach unlocks more affordable care
Our model allows us to work closely with our clients to create effective go-to-market strategies. Our underwriting team collaborates to establish goals and create an unmatched strategy to set you up for success.
“We’re able to look at total cost of care because we integrate our medical and pharmacy claims through Prime. That’s really important when we look at opportunities to improve care and lower costs when members are on multiple medications. We can help them by changing medications, lowering doses, and removing barriers. That’s what you get through integration: you have a connected point, you have data together, and then you have an informed decision that looks at a 360-degree picture not just one piece. The integrated picture is just more cohesive.”
Samir Mistry, PharmD, MBA, Vice President of Pharmacy Strategy & Services, Capital Blue Cross
Helping streamline treatment pathways
IntegratedRx®
Prime’s IntegratedRx® solutions provide a better experience for people with certain complex conditions, promoting faster treatment start times, lower drug costs and coordinated care between providers and pharmacists.


Helping improve experience
Putting people first
There’s a real person at the end of every spreadsheet, script or device. And their experience matters — whether they’re a patient, provider or payor. At Prime, we are reimagining pharmacy management to provide the same care we would want for our loved ones. That’s why every new product, process, report or solution we create is centered on the people we are privileged to serve.
Thought leadership
Driving greater use of biosimilars to help lower drug costs
As part of our integrated drug management strategy, we actively promote evidence-based use of biosimilars (and other low-cost drug options).

Fraud Waste and Abuse
Advanced analytics leads to a robust fraud, waste, and abuse program
Prime’s advanced fraud, waste and abuse (FWA) program has saved health plan clients millions of dollars through audits and investigations. Through our advanced analytics approach, we identify, stop and protect against emerging fraud trends, helping our clients save money and maintain member safety.
Our solutions
We take an integrated, channel-optimized approach to design people-centered products that help manage cost and provide smarter care.
Our approach
We’re unlocking the potential of integrated drug management to help lower costs and deliver better outcomes.
Our story
Built on a unique business model, we’ve become a leading integrated drug management company.
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Each Blue Cross® and/or Blue Shield® plan is an independent licensee of the Blue Cross and Blue Shield Association.