Founded in 2019, the council drives awareness, initiatives, communication, outreach and events that promote diversity and inclusion. Staffed by Prime employees, it has already made a meaningful impact by sponsoring employee listening sessions, HR-led leader listening sessions, community clean-up days and virtual events such as a 2020 Pride celebration.​​​​​​​

Launched in 2020, the foundation’s mission is to work together with our communities to address inequality and injustice in all manifestations, particularly racism, poverty, health and hunger. Prime employees have raised over $200,000 for the foundation since its launch. The Diversity & Inclusion Council will play a role in recommending how funds are allocated.

To encourage engagement and provide opportunities for networking and professional development, employees create and lead groups based on individual areas of interest. Active groups include Women + Allies, Prime Pride, Asian, Pacific Islander, Desi, and Allies (APIDA), Black Professionals + Allies, and Veterans, Families & Allies Network. These groups are voluntary and open to all Prime employees.

Understanding how culture, family dynamics, belief systems and other characteristics affect health care and outcomes is vital to Prime’s success. Prime continually seeks to deliver the best experience to all members. For example, we offer multilingual member communications and contact center support, a Spanish and a large font member website, and more.